Strategies
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Custom Development

Built for your business. Not anyone else's.

Off-the-shelf platforms have limits. When your requirements go beyond them, we build exactly what you need — bespoke websites, web applications, eCommerce platforms, and membership systems, delivered by a team with over 20 years of experience.

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Why Strategies

Development that fits your business precisely

We've spent over 20 years building complex websites and web applications across a wide range of industries. We work in plain English, bring genuine expertise to every project, and stay involved from first brief to long after launch.

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Deep technical expertise

Our team brings specialist knowledge across frontend, backend, databases, search, and AI

25+ years of delivery

A proven track record of delivering complex, large-scale web projects on time and on brief.

Optimised for Every Device

From desktops to smartphones, we provide an outstanding experience on any screen.

Marketing Hub

Bring together web design, UX, SEO, analytics, and digital marketing into a cohesive, high-performing platform.

One team

We communicate in plain English, respond quickly, and treat every project as a genuine partnership.

Secure UK hosting

Based in the UK and managed by the same team who built and maintain your system.

Discovery & Prototyping

See your application before we build it

Every project starts with a comprehensive wireframe prototype, a fully interactive model of your application, built before a single line of production code is written. This collaborative process lets you, your team, and your stakeholders explore the product, test workflows, and refine functionality in real time. It's the fastest and most cost-effective way to get the requirements right.

  • Interactive HTML prototype delivered before development begins
  • Explore and test functionality in a real browser — no guesswork
  • Rapidly iterate on complex workflows without touching the codebase
  • Supported by a comprehensive written technical specification
  • Ideal for aligning your team, stakeholders, or investors early
Interactive HTML wireframe prototype rendered in a stylised browser window with skeleton content, three placeholder cards, a primary CTA and a v3 version tag, showing the design working before any production code is written
Operating within Farnborough’s internationally recognised aerospace and event environment, our infrastructure is designed around security, uptime and dependable long-term support.
100k+ visitors hosted locally
1,500+ global exhibitors
Secure UK infrastructure
24/7 monitoring systems
Disaster recovery ready

Farnborough International

AI orchestration diagram with three data inputs — forms, documents and search queries — flowing into a central Stratos engine with OpenAI, Anthropic and open-source provider tabs, then out to matching, auto-tagging and recommendation outputs

AI & Automation

The right place to bring your AI ideas to life

AI is moving fast and knowing where it genuinely adds value to your business, and where it doesn't, requires both technical depth and commercial judgement. We offer both. Whether you're looking to integrate AI into an existing platform, build a custom AI-powered tool, or explore what's possible, we'll give you an honest assessment and the expertise to deliver it.

  • Private AI hosting so your data stays on your infrastructure, not a third-party server
  • Custom AI feature development built into your existing website or application
  • LLM integrations including OpenAI, Anthropic, and open-source models
  • AI-powered search, matching, and recommendation engines
  • Workflow automation to reduce manual effort across your business
  • Practical AI consultancy focused on what will actually make a difference
AI consultancy

Project Management

Complex projects delivered without surprises

Large and complex projects require experienced project management, not just good developers. Our team includes project managers who have delivered some of the most technically demanding builds in our portfolio. You'll always know where your project stands, what's coming next, and who to call.

  • Dedicated project manager
  • Clear milestones and progress updates throughout
  • Private staging environment so you can review work before it goes live
  • Thorough QA and testing before any launch
  • Post-launch support from the same team who built your product
Five-phase project delivery timeline showing Discovery and Design complete, Build in progress, QA and Launch upcoming, with recent milestone updates and a dedicated project manager identity card

How it works

From brief to live in as little as 8 weeks

A clear, transparent process so you always know what's happening and why. No surprises, no hidden extras.

  1. 1

    Discovery call

    We learn your agency, brand, candidates, and goals, then we recommend the right solution.

  2. 2

    Strategy & Design

    UX wireframes, brand direction, and SEO architecture signed off before a single line of code.

  3. 3

    Build & Integrate

    Full development on a private staging environment with regular progress updates.

  4. 4

    Review & Refine

    Your feedback is built in. We iterate until the site is exactly what you envisioned.

  5. 5

    Launch & Grow

    Seamless go-live, followed by ongoing support, SEO, and hosting from the same team.

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Recent work

Some of our latest work

A look at recent platforms and websites built to improve performance, user experience, and long-term flexibility.

View our full portfolio

Client stories

What our clients say about us

They've done an amazing job and understood exactly what we wanted! Very efficient and professional service. I would highly recommend them.

James Richmond Director

We’ve received excellent service from Strategies and came away with a really good end result that we are very pleased with.

Sophie Ling Administration Manager

It has been a real pleasure working with Strategies throughout our recruitment website projects. Helpful, quick to respond, and patient.

Danielle Church Head of Marketing

From the word go our project was a huge success with strategies. Our new website is everything that we were looking for and more. The team at strategies showed their understanding and capabilities from start to finish hitting the brief and successfully meeting our tight deadlines in the process.

Tom Palmer Marketing Executive

Strategies have been a pleasure to partner with throughout the entire process and the end results have been a testimony to how hard the team have worked. They took the time to understand what we wanted from our new recruitment website and then made additions based on their own expertise. As a result we have been left with a polished, user friendly site and all for a great price.

India Stock Marketing Manager

Throughout the process everyone at Strategies were amazing. They listened to what we wanted and advising us accordingly. If we asked a question they came back to us – sometimes within seconds. They were patient too. If we didn’t understand anything they were happy to explain.

Bill Bates Business Manager

We have worked closely with the team at Strategies who took time to fully understand our website design brief. They have always been happy to help and very supportive throughout the design and creation of our website. We love our website.

Michelle Brightly Managing Director

Get Started

Have a project in mind? Let's talk it through.

Book a free call with our team. We'll listen to what you're trying to build, share our honest view of the best approach, and outline what working with us would look like — no pressure, no jargon.

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